Define your Goals and be Specific. You need to write down exactly what your goals for your design business are. It is simply not enough to say that you want to grow your business. You need to be very specific. State that you want to grow your business by 20%. You can even go as far as defining the different segments that you deal with and setting goals for each of these. If, for example, you love working with commercial clients but find individual clients frustrating, consider setting a goal to increase the work that you would prefer to do. At this point, do not censor the goals. According to Jim Rohn, we should set as many as 50 goals. This may initially be a little daunting so start out by setting 5┦ goals. Make sure that these are goals that you actually want to achieve for yourself.
Through a random selection of fifty respondents we found that there is some commonality in the manner in which goals are set: When we compare the groups of \'Very Satisfied\' with their achievement and \'Satisfied\' or \'Somewhat Satisfied\' with their achievement. The first group were more likely to have SMART goals. The goal is described in sensory terms _ what will be seen, heard and felt, and for a small number, smelt and tasted. Respondents were clear about what achieving the goal will do positively for them and the cost to themselves (and others) of achieving their goal. Their goal, they considered personally stretching yet \'knew\' that they were capable of achieving it themselves. More than 60% stated their goal in the present tense _ \'I am\' rather than \'I will be\'.