A Career focus, average wealth is just over 100ꯠ and \'somewhat satisfied\' A Money focus, average wealth is 162귔 and \'satisfied\' and lastly, An \'Ability\' focus, average wealth is 780ꯠ and \'very satisfied\'! Go on, have a guess on the statistical conclusion... yep; those who left formal education in the 90\'s focus more on \'Ability\', 80\'s focus on career and lifestyle, whilst the 70\'s predominantly Money. Surely a reflection of the environment of the time. The great thing about focusing on what you are \'able\' to do will help the goal_setting process be more effective. Following Locke and Latham\'s findings that ability to achieve the goal moderates performance _ too difficult and uncommitted individuals do not perform, whereas, stretching yet within my potential ability aids commitment to goal attainment.
You may see goals as somewhat limiting or stifling your creativity. You may take the position that if you commit to a goal you must stubbornly pursue it and close the door to other opportunities that may arise. While these are the most common reasons for foot_dragging, when it comes to goal setting, the reasons for not setting goals are almost endless. I even had one lovely lady tell me that she didn\'t set goals because she was afraid that if she wrote them down she would jinx her future success. She thought it would be \"bad juju\"! We can be very creative when it comes to finding excuses for not attending to this vitally important task. When you think about it, with all these reasons to avoid goal setting, why should you even set goals? Small business owners, business book authors and consultants are missing a vitally important piece of information about goals: they have a magnetic quality. That brings me to reason #7. This is the most important, yet seldom recognized, reason small business owners resist setting goals. You don\'t realize the power and full benefits of Magnetic Goals. When you define your own set of Magnetic Goals, use them as a tool, rather than just a \"I have to do because smart folks tell me to\" exercise, you will see for yourself the awesome power of Magnetic Goals to draw success to you.